Funnels & automations

Marketing Funnels and Automations for Ecommerce

Zenvy builds the funnels and automated messages that run after the click: landing pages, lead capture, abandoned-cart reminders, order updates, post-purchase and win-back flows by email and WhatsApp. Once set up, they work in the background to recover lost sales and bring customers back.

Talk about Funnels & Automations

What’s included

  • Funnel mapping from ad to repeat purchase
  • Landing pages and lead capture forms
  • Abandoned cart and browse abandonment flows
  • Welcome, post-purchase and win-back flows
  • WhatsApp automations through RetainX
  • CRM and store integrations

Email and WhatsApp, working together

Email is great for content and offers; WhatsApp gets read fast and suits order updates and reminders. We use each where it fits, through tools such as Klaviyo and our own RetainX for the WhatsApp Business API.

Landing pages built for one action

Each funnel page has one goal and one clear call to action. Our Landing Page Generator lets us build and test new pages quickly.

How we work

  1. 01

    Map

    Your current journey and where customers drop out.

  2. 02

    Plan

    Which flows to build first and what each one says.

  3. 03

    Build

    Pages, flows, copy and integrations.

  4. 04

    Monitor

    Flow performance reviews and improvements.

Related work

Frequently asked questions

What is a marketing funnel?

A marketing funnel is the path a customer takes from first seeing your brand to buying and buying again. We build the pages and automated messages for each step, so fewer people drop out along the way.

Which automations should an ecommerce store set up first?

Usually abandoned cart, welcome series and post-purchase flows, because they reach people who already showed interest. Win-back and browse abandonment come next.

Do you use email or WhatsApp?

Both, depending on your customers. Email suits longer content and offers. WhatsApp, through the official Business API and RetainX, suits order updates, COD confirmation and reminders.

Which tools do you work with?

Shopify, WooCommerce, Klaviyo and other email platforms, our own RetainX for WhatsApp, and common CRMs. We connect what you already use where possible.

Are WhatsApp messages allowed for marketing?

Yes, through the official WhatsApp Business API, as long as customers have opted in and marketing templates are approved by Meta. We set up opt-in and templates correctly.

How do I confirm COD orders on WhatsApp?

Send an automatic WhatsApp message when a COD order is placed, with buttons to confirm, cancel or change the address. Tag the order in Shopify from the reply, hold unconfirmed orders, and follow up or call before shipping.

What does the WhatsApp Business API cost?

Meta charges per delivered template message, at different rates for marketing, utility and authentication messages and by the customer’s country. Your provider’s platform fee is extra.

More from Zenvy

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